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Clarify your message, communicate the value of your offers & become magnetic to your ideal clients

Introducing

After spending years working in the fields of Marketing and then in the Transformation space, what I quickly learned was that MOST BUSINESS OWNERS are focusing on trying to fix the wrong problems to grow their business and sign clients consistently. 

Pay attention because this is one of the most important (and foundational things) you’ll ever learn in your business journey & if you don’t get it right now, it could cost you thousands of dollars and hundreds of hours later. 

Most people think they need a bigger audience, some kind of fancy funnel or paid ads for more lead generation, or that they don’t know how to overcome sales objections — but what they’re missing is the CRUCIAL step that comes before anything else;

The way that you communicate your offers and services. 

Without clear, effective communication your audience will always gloss over what you have to say and object to your pitches, let alone see the actual value of your work & become a raving fan that sends you endless referrals…

Why your business isn’t growing despite everything you’re doing

To consistently sign new clients and grow your business, you have to master the foundations of marketing.

Sound familiar?

Your messaging is unclear so your audience aren't sure what you do or how you can help and don’t end up buying...

You're not sure how to stand out and feel like the market is too saturated

The people who do engage with you seem to be “on the fence” and don’t see immediately the value in your offers

You're not sure how to generate leads and don't want to DM 20+ people a day...

You spend lots of time posting content that doesn't get much engagement and feel frustrated because you don’t have a plan or framework that actually works

Maybe you get lots of window shoppers and people engaging, but you're not sure how to turn engagement into sales 

UNCLEAR MESSAGING keeps you throwing spaghetti on the wall

Writing ineffective content feels like a chore and something you “have to do” rather than something you’re excited and inspired by.

What's Going To Happen To Your Business If You Don't Clarify Your Messaging?

Unclear messaging creates frustration, confusion and costs a lot of time whenever you try to market your business... Clear Messaging saves time, drives inspired action, passion & creates endless genius ideas.

Unclear messaging triggers self doubt, procrastination & a compromise on your prices... Clear Messaging instills confidence, certainty, fast execution & getting paid what you’re worth.

Unclear messaging hides all of your gifts & talents... Clear Messaging makes you magnetic & irresistible to the people whose lives you’re destined to transform.

When you join Messaging, you’re not just learning and absorbing, together we will completely change your relationship with creativity, writing and your business. My promise to you is that if you show up and do the work, you will never be the same again. 

Your clients are already there.

The problem is that when they land on your profile and read your content, they just don’t know that you’re able to help them.

You don’t need to learn how to build an audience. You don’t need to build funnels, or run ads. You don’t need to shift your energy or do more mindset work.

You just need to learn how to communicate a message that makes them go, “Oh my god - that’s me! I need this. How much is it and when can we start?!” 

Introducing

The Content Emporium

Clarify your message, communicate the value of your offers & become magnetic to your ideal clients

Brand

Uncover your competitive edge so you can build a brand that stands out, gets noticed and clearly communicates how you can help your ideal clients.

01.

content

Craft compelling content that gets serious traction, grows your audience, builds trust and positions you as the clear authority and go-to leader in your industry.

02.

storytelling

Master the copywriting and storytelling skills that resonate and convert your window shoppers into lifelong repeat customers. 

03.

When you join Messaging, you’re not just learning and absorbing, together we will completely change your relationship with creativity, writing and your business. My promise to you is that if you show up and do the work, you will never be the same again. 

Here's what we'll cover

Learn how to identify who your ideal client actually is, understand the psychology behind what drives their behaviour and what they desire most, so that you can create the most compelling and effective offers that they absolutely love and know exactly how to speak to them, so they ask questions like, “are you in my mind?!” This is the key to unlocking everything. 
  • Identifying Your Ideal Client
  • Market Research
  • How to Move Past Your Fear of Market Research
  • I’m feeling really apprehensive about doing Market Research, do you have any ideas of how I can move through it? 
  • How do I initiate market research around taboo topics without offending anyone?
  • How do I market to a type of client I’ve never worked with before?

IN THIS MODULE YOU'LL FIND...

6 INDIVIDUAL LESSONS ⁠—

Value: $150

Understand the most valuable skills in business, identifying and extracting tangible outcomes, unique selling propositions, and how to position any offer in any niche, so that people see the value and actually buy. This is the foundation to becoming a masterful communicator. 

IN THIS MODULE YOU'LL FIND...

8 INDIVIDUAL LESSONS ⁠—

Value: $400

  • The Problem That You ACTUALLY Solve As A Coach
  • Getting To The Tangible Outcomes
  • Unique Selling Proposition
  • How to Write Your "I Help" Statement For Your IG bio
  • Extracting Scenarios From Your Market Research
  • How to Create Scenarios for Your Messaging
  • How to Position Your Offer So People Buy
  • Communicating the cost of not taking action

Learn how to create low and high ticket offers based on your ideal clients desires, as well as understanding how to correctly price, when to raise your rates and mastering the nuances of inclusions, boundaries and value stacking. 

  • Outlining Your Irresistible Offer
  • Creating your offer framework + content pillars
  • Your Offer Transformation + Irresistible Tagline
  • Offer inclusions & value stacking 
  • If you don’t have an offer
  • Creating a buyer journey 
  • How to price your offers
  • Process for Pricing Your Offers 
  • How to turn a skill into a tangible offer
  • Capacity to deliver your offer to prevent burnout 
  • Establishing boundaries to eliminate resentment
  • How do I set boundaries with clients that are also friends?
  • How do I consistently create offers that feel good?
  • How do I know if I should kill my offer?

IN THIS MODULE YOU'LL FIND...

14 INDIVIDUAL LESSONS ⁠—

Value: $300

Understand the most valuable skill in business; communication. In this module you will learn cutting edge marketing psychology so you can become truly influential in your messaging. You will learn how to speak to clients at higher levels of consciousness that are more fun to work with and pay premium prices, without flinching. You will understand how to speak to people at every stage of awareness and willingness so you can effectively prime more of your audience to buy and tap into the missing 97% of the market. You’ll get all of the frameworks for identifying and extracting tangible outcomes, unique selling propositions, and how to position any offer in any niche, so that people see the value and actually buy. 

IN THIS MODULE YOU'LL FIND...

  • The Value Communications Model
  • The Levels of Commitment (how to speak to people at their level of willingness)
  • The Messaging Hierarchy (how to speak to people based on their level of awareness) 
  • Understanding The Three Tiers Of Content & How They All Work Together

4 INDIVIDUAL LESSONS ⁠—

Value: $400

Master the timeless art of storytelling so you can craft unforgettable marketing that penetrates the minds and hearts of your audience. 

IN THIS MODULE YOU'LL FIND...

4 INDIVIDUAL LESSONs ⁠—

Value: $100

The secret sauce. Learn the exact frameworks for every different type of engagement content, the psychology and strategy behind why and how it works, so you can master getting more results with way less effort. You will also learn how to come up with content ideas, create a content plan, as well as visual design, written format and video.
  • Content overview
  • How to come up with content ideas
  • How to create a content plan
  • Content Planning Masterclass
  • How to do content research for idea generation 
  • Creating engagement content
  • Creating how to content
  • Creating what is content
  • Creating why content
  • Creating storytelling content
  • Writing headlines 
  • Framework for a livestream 
  • Framework for a webinar
  • Framework for a masterclass
  • The difference between a livestream, masterclass & webinar 

IN THIS MODULE YOU'LL FIND...

15 INDIVIDUAL LESSONS ⁠—

Value: $700

Ready to make sales? Master the art of persuasion by learning how to write show stopping headlines, effective sales posts, magical CTA’s and finally understand the difference in messaging to sell out every single type of offer from 1-1, to high ticket. Then learn how to leverage your client testimonials and turn them into powerful case studies for social proof that actually works. 
  • How to write sales posts
  • Magical CTA’s
  • How to sell your 1-1 offers
  • How to sell high ticket offers
  • How to sell masterminds 
  • How to take a testimonial & turn it into Sales Copy 
  • How to create a testimonial bank & leverage your social proof

IN THIS MODULE YOU'LL FIND...

7 INDIVIDUAL LESSONS ⁠—

Value: $400

PLUS GET ACCESS TO...

6 LIVE IMPLEMENTATION CALLS

With Head Copy Coach Steph Laffy

Get all your questions answered and Steph’s copy genius on your messaging struggles. Whatever you need as you go through the course, you can ask Steph for feedback on your offers, copy, messaging, and content.

We'll place you into a group that matches your time zone. Click here to view the call dates.

Can’t make it live? No problem. You can submit questions in advance and replays will be uploaded to your call dashboard within 24 hours.

Get all your questions answered and Steph’s copy genius on your messaging struggles. Whatever you need as you go through the course, you can ask Steph for feedback on your offers, copy, messaging, and content.

We'll place you into a group that matches your time zone. Click here to view the call dates.

Can’t make it live? No problem. You can submit questions in advance and replays will be uploaded to your call dashboard within 24 hours.

VALUE: $900

Messaging Peer to Peer Support Community

Value: PRICELESS

Share your breakthroughs, struggles, and wins with a supportive community of business owners who get exactly what you’re going through. Making changes to how you market your business can feel hard but you don’t have to struggle through it alone. Need support or have a question? The community has you covered.

Master Your Messaging

The program workbook

This is NOT just a “glance-at-it-once-and-leave-it-to-die-in-your-Google-Drive” kind of workbook. And it’s not some tricky to open PDF that’ll have you pulling your hair out as you try to find the right app to annotate it. 

This Google doc is designed to set you up for long-term success and everything you fill out in here will become a kind of “Brand Bible”. For every module, you’ll have all the checklists, frameworks, and prompts you need to master your messaging, positioning, content, and offers in one easy-to-access, living and breathing document.

You’ll be referring to this all the time as you work through the lessons. And so many of our students keep using this long after they finish the program.

YOU’LL ALSO GET THESE AMAZING BONUSES

BONUS #1

Brand storytelling course

Leverage the power of storytelling to scale your business, forge an unbreakable bond with your audience, and build a brand that people can't get enough of.

IN THIS COURSE YOU WILL FIND...

Module 1: Story Structure

  • The 3 act story structure
  • The Monomyth 
  • The Hero’s Journey

Module 2: 6 Steps to tell your Brand Story

  • The process

Module 3: Leveraging your story in your marketing 

  • How to write an intro post for the gram
  • How to tell your brand story on stories 
  • How to tell your story in a carousel 
  • How to tell your brand story in an email sequence
  • How to turn your story into a video script, then film it; include templates 
  • How to tell your story in a webinar or masterclass 
  • How to tell your story in an eBook/Lead Magnet 

Module 4: The evolution of your story 

  • The evolution of you & what’s relevant as you grow and your offers change
  • The difference between your LIFE STORY vs the current iteration of your brand or offer 
  • Telling the story of your offer 

Module 5: Personal Branding 101 

  • What is a Personal Brand?
  • What are your Personal Brand Pillars?
  • What’s your vision?
  • What’s your mission?
  • What are your values? 
  • What do you believe in? What’s your Personal Philosophy?
  • Branding 101

VALUE: $899

BONUS #2

Write your authority bio

Demonstrate your authority and attract high-paying clients and media opportunities by slaying your official bio. You need a bio for so many things and once you have it nailed, you can use it every time you appear on a podcast or get featured in media outlets.

Includes my plug-and-play Authority Bio formula and examples of bios from several different niches.


VALUE: $100

BONUS #3

get great case studies

Case studies are one of the most powerful sales tools and one of the fastest and easiest ways to build trust with your audience.

Get my exact process for crafting bingeable case studies that help you convert more browsers into buyers, and break down any objections your audience might have about working with you so they feel GOOD about buying.

VALUE: $100

IN THIS COURSE YOU WILL FIND...

  • Testimonials & Social Proof (Before You Have It!)
  • Social Proof Process
  • How To Take Powerful Case Studies
  • How To Leverage Your Case Studies On Social Media & Your Sales Page
  • Keeping Track Of Your Case Studies

BONUS #4

the coaching vault

This is a compilation of some of my best coaching & teaching moments.

It holds the answers to your biggest questions about the actual challenges we face in our businesses, such as...
  • how to stop procrastinating and start selling
  • how to translate and integrate what your resistance is telling you to move past whatever happened and get to your next level. 
  • Learn how to normalise your new income level and transmute anxiety or doubt into calm confidence when no one is buying (and end your dry spell). 

This vault has over 39 answers to your most burning questions

VALUE: $1,000

BONUS #5

the content audit vault

These are audits of brand stories, engagement content, and sales posts, so you can learn the craft of critiquing your writing, what to look for and how to actually get better.

Nothing will help you build the skill more than auditing your own work.

This vault has over 43 example audits of posts

VALUE: $1,000

exclusive pay-in-full bonuses

...and don't forget these

PAY-IN-FULL BONUS

THE ART OF SOCIAL MEDIA

Leverage the power of world's biggest platform so you can build an audience, grow your business and make a bigger impact. This course will show you everything you need to know to turn your social media profiles into a highly optimised funnel that converts visitors into paying clients.

IN THIS COURSE YOU WILL FIND...

Module 1: Building deeper relationships

  • Parasocial relationships 
  • Let your audience get to know you 
  • Creating behind-the-scenes content
  • Taking your audience on the journey
  • Prompts/ideas for interesting story content

Module 2: Newsfeed content

  • How the algorithm boosts carousels 
  • Formats (vertical vs square) 
  • Creating carousels people are obsessed with
  • My carousel process

Module 3: The Instagram Funnel 

VALUE: $699

  • The Instagram Funnel
  • Utilising your highlights
  • How to leverage case studies/testimonials
  • Your first 12 feed posts & how to use pinned posts
  • Using links & optimising your bio

Module 4: Reels & Video

  • Timeless reels (talking head)
  • Reels (without dancing or pointing) 
  • A process for batching reels
  • Reels without using your face on camera
  • Reels best practices (what to do - lighting, sound etc)
  • What not to do (bad audio, lighting etc)
  • Types of reels & the best one for your niche
  • Video editing & my favourite apps (In Shot) 

Module 5: Selling From Stories

  • How to do mini trainings

  • Responding to a pubic comment or a DM with a lesson
  • Tips
  • NB: Visuals

  • How to pitch your offer from stories
  • Photo editing & creating an aesthetic (using IG fonts) + using features like blurring out the background
  • Editing photos with Tone Studio, other apps etc (record these as videos) 
  • Static stories vs video
  • How to spike engagement when your story views drop 
  • Utilising stickers & story features

Raving Reviews for The Art of Social Media

pay-in-full bonus

The canva masterclass

Hosted by amazing graphic designer, Shani Timms, this masterclass will show you how to easily create beautiful designs in Canva for your Facebook and Instagram graphics, so you can promote your business with cohesive branding. 

Get Canva hacks for Facebook banners, IG stories, and IG posts that’ll cut down your creation time and make your designs look super slick.

You’ll learn:

● Unconventional design hacks to take your designs from basic to bold
● The quick one-time setup that’ll shave hours off your creation time
● How to create your own templates that can quickly be replicated
● Keyboard shortcuts to speed up your design process
● Applying filters and colours to your images for a cohesive feed

VALUE: $100

pay-in-full bonus

content planning masterclass

How I create a content plan that consistently generates 7 figures in revenue. Without posting every day. And without running out of ideas. In this masterclass, you’ll create a content plan you can actually follow that makes you magnetic to your dream clients.

You’ll get examples and frameworks for creating killer content. PLUS an exact guide for planning and creating content that converts. This brings together the core principles inside the Messaging Program---it’s gold!

VALUE: $100

Want to go vip?

6 months of intimate support

Introducing, VIP, exclusively available to 20 clients. 

If you are desiring more intimate support while you master your messaging and content writing skills, then this is for you. This is our “hand holding” option for people who crave 1-1 feedback. 

The VIP option grants you access to everything in The Messaging Program, PLUS

Weekly feedback on all of your content, copy, sales pages and anything you write that you’d like my team’s feedback on! 

This is an invaluable option for those who are *VERY* committed to improving their writing skills. Imagine having an expert copywriter (our Head Copy Coach, Steph Laffy) review all of your content ideas, and help you shape them into something compelling? 

Imagine having someone audit any sales posts you submit to jazz them up and make sure they’re ready to go? This kind of feedback is priceless and is what is going to really help you become a master at your craft. 

This guarantees that you get intimate support and 1-1 answers to your questions for the total 6 month period of the program!

Enroll by the 15th of October

You get all of this inside of

  • Lifetime Access to the Course ($2,450 VALUE)
  • 6 Live Implementation Calls ($900 VALUE)
  • Messaging Program Workbook ($100 VALUE)
  • Peer Support Community (priceless)
  • Bonus #1: Brand Storytelling Course ($899 VALUE)
  • Bonus #2: Write Your Authority Bio ($100 VALUE)
  • Bonus #3: Get Great Case Studies ($100 VALUE)
  • Bonus #4: The Content Audit Vault ($1,000 VALUE)
  • Bonus #5: The Coaching Vault ($1,000 VALUE)
  • Lifetime Access to the Course ($2,450 VALUE)
  • 6 Live Implementation Calls ($900 VALUE)
  • Messaging Program Workbook ($100 VALUE)
  • Peer Support Community (priceless)
  • Bonus #1: Brand Storytelling Course ($899 VALUE)
  • Bonus #2: Write Your Authority Bio ($100 VALUE)
  • Bonus #3: Get Great Case Studies ($100 VALUE)
  • Bonus #4: The Content Audit Vault ($1,000 VALUE)
AND
  • Pay-In-Full Bonus: The Art of Social Media ($697 VALUE)
  • Pay-In-Full Bonus: The Content Planning Masterclass ($200 VALUE)
  • Pay-In-Full Bonus: The Canva Masterclass ($100 VALUE)

That's a total value of: $7,948

Today for Only $1,800

or 7 monthly x $300* (PIF bonuses not applicable)

As a VIP You get all of this

  • Everything in The Messaging Program ($7,948 VALUE)
Including: Lifetime access, 6 Live Implementation Calls, The Program Workbook, Peer Support Community, Brand Storytelling Course, Write Your Authority Bio, Get Great Cases, the Coaching Vault and the Content Audit Vault
PLUS
  • Weekly feedback on all of your content, copy, and sales pages ($5,400 VALUE)
AND
  • Pay-In-Full Bonus: The Art of Social Media ($697 VALUE)
  • Pay-In-Full Bonus: The Content Planning Masterclass ($200 VALUE)
  • Pay-In-Full Bonus: The Canva Masterclass ($100 VALUE)

That's a total value of: $14,345

Today for Only $5,000

or 6 monthly x $900* (PIF bonuses not applicable)

Meet your instructors

Phoebe Kuhn

Creator & Founder

Steph Laffy

Head Copy Coach

A few success stories from The Content Emporium community

success stories

Lisa Jane

"Give you the foundations to build a powerful business"

Jake Currie

"This shit works!"

EJ Love

"Best business program I've ever done"

Dr Nicolya

“It was like the ultimate permission slip for me to just be me.”

Nikki Star

$50k after 1 email / $100k month 

Daniela Lo Castro

"Found my confidence in my voice"

Carly Anna

Fulfillment Coach

When Carly joined TCE's Messaging Program 3 years ago, she positioned herself as your regular run of the mill ‘Business Coach’.

When we finished working through the material focused on Brand Positioning, Carly realised that her true passion was a lot deeper than what she had been marketing. Her work went way beyond standard business coaching. Her in business was to help transform people to feel truly fulfilled. 

She’s now built an incredibly successful brand as “The Fulfillionaire Coach”, founded The Midas Academy and carved out her own territory in what is considered a very crowded industry.

Carly often reminds me that I was the person who taught her how to write. In fact, Carly’s content has become SO GOOD that I regularly reference it in my teaching materials. It’s a real #TheStudentHasBecomeTheMaster moment.

When you join Messaging, you’re not just learning and absorbing, together we will completely change your relationship with creativity, writing and your business. My promise to you is that if you show up and do the work, you will never be the same again. 

"It's just been absolutely priceless. I cannot even put a figure on what it would have been worth for me. If you told me I was going to get this out of it, I wouldn't have believed you."

“Bottom line is, if you are thinking about joining Phoebe's program, stop thinking about it and just hop off the fence and go and do it. I think it’s probably THE best investment I’ve ever made in my business. Everybody who goes through the program and applies what she teaches gets the results. I’m not special. You can absolutely have these results too.”

"If you told me I was going to get this,
I wouldn't have believed you.
This was priceless." 

The Midas Academy Generated ~ $120K - $150K in 2020

to $700,000 - $800,000 in 2022

aND quadrupled revenue

A Clear Message Changes Your Entire Relationship To Your Business • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • 

Matthew Church

Business Mentor

When Matthew joined TCE’s Messaging Program in 2021, he was 2 years into his business and 8 years into his career.

His skill set had gotten his revenue to $300,00 p/yr but he couldn't break past that plateau with the sales model he had.

He knew how to nurture & sell through individual relationships, but was capped by the time & energy he had to do so. He was ready to learn the skills that would allow him to scale his business & his impact.

Inside the program, he learned how to write a call to action, how to actually speak to his ideal clients in his copy & content, and gained the confidence he needed to himself as a marketer.

He learned how to sell to an audience rather than an individual.

When he began to implement what he was learning when writing his content, the effect was "game changing."

"We did $250,000 in six weeks."

He had all these people who'd been watching his marketing, who either: A) truly didn't know what he was selling, or B) because he didn't know how to write a call to action, had this core belief that he didn't trust what he was doing yet.

"We had 20 People in the space of about six weeks reach out about our 12 month program. And a lot of them are still with us now purely because they saw a really good call to action."

"When you can sell to people at scale,
everything changes."

Matthew's business generated $300,000 in 2021

in revenue in 2022

& has grown to over $1,000,000

A Clear Message Changes Your Entire Relationship To Your Business • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • A CLEAR MESSAGE CHANGES YOUR ENTIRE RELATIONSHIP TO YOUR BUSINESS • 

Nima Rahmany

Attachment Trauma Specialist

One of the first people who ever enrolled in TCE's Messaging Program when I launched it for the very first time in December of 2019, sent me this screenshot:



When he joined he didn’t have a clearly defined offer. What he *did* have was potential (as we all do, we are all limitless potential). Within the first few weeks of joining, he stopped trying to be the hero in his content and he focused on his clients instead. Then I taught him how to write, tell stories & how to actually position his offer so that people would see the true value he had to give.

He described, and continues to this day! to describe his experience as “mindblowing”.

That the program gave him “a powerful voice” to get his message out into the world. His content (Webinars, Facebook lives & posts) became “3 dimensional” because he started talking about his feelings and sharing from his intuition (all things that you’ll learn how to do in the next few weeks 😉)

His first month came out at $94,500 inside the program and from a space of pure heart expansion and gratitude. Not forcing. Not pushing. Just magnetising people towards him by being in alignment with his true design. 

In the last two years, his message and impact have only grown stronger and reached more people. His business has continued to blossom and the reason why? 

When you nail your messaging, start living by your design and learn how to communicate the value of your offers, these things continue to pay off and compound over time. 

It’s the gift that keeps on giving. He’s on track for 1 million and I’m so so thrilled for him and everyone whose lives are impacted by his work. It’s the healers of this world who create ripples of real transformation. Nima is a true healer (he does breathwork & somatic healing with his clients). This is what we need more of. 

In his 20 years in business, this was his best year ever. 

Did you also notice how that revenue of $667,200 was snapshotted in July? So yeah he closed the year out on a lot more 😂

Let’s go back to where it all began. Nima has a special place in my heart because he was literally the first person to enroll in the Messaging Program.

Like when I say the first person, he enrolled before I launched it to the public and before I even had a sales page. I took his credit card over the phone hahaha. 

When he joined in 2019 he had what he called “an abysmal year”. His revenue in December 2019 was $6,455. 



“This completely changed the game in how I offered my services, the tone of my presentations, messaging, and storytelling and use of feelings. It’s been an incredible year so far. This is pure magic!”

Nima experienced his best month ever:

and has become effortlessly in-demand

$95K Business Revenue in January

When you join Messaging, you’re not just learning and absorbing, together we will completely change your relationship with creativity, writing and your business. My promise to you is that if you show up and do the work, you will never be the same again. 

Helen Wilkes 

Yoga Teacher

Helen is a self-employed Yoga Teacher who runs a studio in Sydney. This is a notoriously underpaid industry and to top it off, she was smack bang in the middle of a Pandemic that forced her studio to be shut for 5 whole months of 2021.

So how the f*ck did she end up having a $350,000 year? 

First things first. When she joined TCE, she learned that the revolutionary energy she brings to her work & life needed to trickle into her content and her brand. She messaged me later to tell me that when this really *clicked* for her, everything changed.

Then she learned how to write her Brand Story...

"When I shared my brand story I had a GREAT response. It wasn’t long after I published it that I launched my Yoga Teacher Training. Learning how to do that, makes you such a potent writer, forever."

This ended up being a $65,000 launch.

Since finishing TCE, Helen has been on a mission to revolutionise the Yoga Industry, and her people are loving every minute of it. 

She’s leading by example and showing brave yoga teachers everywhere that they don’t have to be overworked and underpaid. She’s showing them that multi 6 figure years are possible for them too and she’s making all of us damn proud in the process.

"The way everything came together set off so many lightbulbs that made this program so powerful.

It’s an incredible investment.”

From $350,000 in 2021 to

And still growing


$517k year in 2022

When you join Messaging, you’re not just learning and absorbing, together we will completely change your relationship with creativity, writing and your business. My promise to you is that if you show up and do the work, you will never be the same again. 

The Messaging Digital Course is a self-study course with a few perks. You’ll get access to the digital course, a Peer-to-Peer support group, and 6x monthly live Implementation calls with Steph, our amazing copy coach. Steph’s been coaching inside TCE for years and is there to answer all your questions - whatever you need, from messaging to offers to content, she’s got you covered.

Will I get Access to Phoebe or Coaching Calls?

When are the Q&A Calls? And Will There Be Replays?

Can I See The Complete Breakdown Of The Modules In The Messaging Course?

I’m Just Getting Started. How Do I Know If The Messaging Course Is For Me?

 Is There A Payment Plan Available?

When Is The Deadline To Join?

What Is The Refund Policy?

I Think This Is Perfect For Me, But I’d Like To Be Sure. Can I Talk To Someone?

Will I get Access to Phoebe or Coaching Calls?

When Are The Q&A Calls? And Will There Be Replays?

Can I See The Complete Breakdown Of The Modules In The Messaging Course?

I’m Just Getting Started. How Do I Know If The Messaging Course Is For Me?

The Messaging course was designed specifically for early-stage entrepreneurs like you to help you create consistency and reach your next milestone in business. We have had countless clients who were “just getting started” when they did the course and are now slaying the game. Your advantage is that you can actually start off on the right foot, right here, right now. 

Your clients are already there. The problem is that when they land on your profile and read your content, they just don’t know that you’re able to help them. You don’t need to learn how to build an audience or need to build funnels, or run ads. You don’t need to shift your energy or do more mindset work. You just need to learn how to communicate a message that makes them go, “Oh my god - that’s me! I need this. How much is it, and when can we start?!” 

That’s what you’ll learn inside Messaging.

Is There A Payment Plan Available?

When Is The Deadline To Join?

What Is The Refund Policy?

I Think This Is Perfect For Me, But I’d Like To Be Sure. Can I Talk To Someone?

Good news! The Messaging Program will be available for purchase for the foreseeable future. 

But while there is technically no deadline to join, the live support bonus is only available until 15th October

If you’re currently struggling to write copy and content that converts into sales, now is the best time to start learning what’s inside this course. 

Will I get Access to Phoebe or Coaching Calls?

When Are The Q&A Calls? And Will There Be Replays?

Can I See The Complete Breakdown Of The Modules In The Messaging Course?

I’m Just Getting Started. How Do I Know If The Messaging Course Is For Me?

Is There A Payment Plan Available?

When Is The Deadline To Join?

What Is The Refund Policy?

I Think This Is Perfect For Me, But I’d Like To Be Sure. Can I Talk To Someone?

There are 2 things you need to know when it comes to our refund policy. 

A) If, within 5 days business days of your purchase, you decide this isn’t the program for you, send us a written request for a refund to support@phoebekuhn.com. No questions asked we’ll give you your money back. 

B) Now, that does not mean you shouldn’t do your due diligence and make sure The Messaging Course is a good fit for you. We’re all about self-responsibility over here, so make sure you read the sales page, ask the questions you’ve got, check our our Terms and Conditions, and sit with this decision BEFORE your purchase and access the program.

Will I get Access to Phoebe or Coaching Calls?

When Are The Q&A Calls? And Will There Be Replays?

Can I See The Complete Breakdown Of The Modules In The Messaging Course?

I’m Just Getting Started. How Do I Know If The Messaging Course Is For Me?

Is There A Payment Plan Available?

When Is The Deadline To Join?

What Is The Refund Policy?

I Think This Is Perfect For Me, But I’d Like To Be Sure. Can I Talk To Someone?

Frequently Asked Questions

FREQUENTLY ASKED QUESTIONS

Will I Get Access To Phoebe Or Coaching Calls?

The Messaging Digital Course is a self-study course with a few perks. You’ll get access to the digital course, a Peer-to-Peer support group, and 6x monthly live Implementation calls with Steph, our amazing copy coach. Steph’s been coaching inside TCE for years and is there to answer all your questions - whatever you need, from messaging to offers to content, she’s got you covered.

When Are The Q&A Calls? And Will There Be Replays?

The Implementation Calls are organized into four separate groups that meet once a month on Wednesdays. We'll place you into a group that matches your time zone. Click here to view the full schedule. Can’t make it live? Replays will be uploaded to your call dashboard within 24 hours.

Can I See The Complete Breakdown Of The Modules In The Messaging Course?

Absolutely! Here is the link to access the complete breakdown of modules inside The Messaging Course

I’m Just Getting Started. How Do I Know If The Messaging Course Is For Me?

The Messaging course was designed specifically for early-stage entrepreneurs like you to help you create consistency and reach your next milestone in business. We have had countless clients who were “just getting started” when they did the course and are now slaying the game. Your advantage is that you can actually start off on the right foot, right here, right now. 

Your clients are already there. The problem is that when they land on your profile and read your content, they just don’t know that you’re able to help them. You don’t need to learn how to build an audience or need to build funnels, or run ads. You don’t need to shift your energy or do more mindset work. You just need to learn how to communicate a message that makes them go, “Oh my god - that’s me! I need this. How much is it, and when can we start?!” 

That’s what you’ll learn inside Messaging.

Is There A Payment Plan Available?

Absolutely there is! You can get started today for $300 (with additional 6 months at $300.). We also have a payment plan available for our VIP option so you can join today for just $900 (with an additional 5 months at $900).

When Is The Deadline To Join?

Good news! The Messaging Self-Study Course will be available for purchase for the foreseeable future. 

But while there is technically no deadline to join, the live support bonus is only available until 15th October

If you’re currently struggling to write copy and content that converts into sales, now is the best time to start learning what’s inside this course. 

What Is The Refund Policy?

There are 2 things you need to know when it comes to our refund policy. 

A) If, within 5 days business days of your purchase, you decide this isn’t the program for you, send us a written request for a refund to support@phoebekuhn.com. No questions asked we’ll give you your money back. 

B) Now, that does not mean you shouldn’t do your due diligence and make sure The Messaging Course is a good fit for you. We’re all about self-responsibility over here, so make sure you read the sales page, ask the questions you’ve got, check our our Terms and Conditions, and sit with this decision BEFORE your purchase and access the program.

I Think This Is Perfect For Me, But I’d Like To Be Sure. Can I Talk To Someone?

Of course! Email support@phoebekuhn.com and the team will make sure you have all the deets.

I’m Just Getting Started. How Do I Know If The Messaging Course Is For Me?

The Messaging course was designed specifically for early-stage entrepreneurs like you to help you create consistency and reach your next milestone in business. We have had countless clients who were “just getting started” when they did the course and are now slaying the game. Your advantage is that you can actually start off on the right foot, right here, right now. 

Your clients are already there. The problem is that when they land on your profile and read your content, they just don’t know that you’re able to help them. You don’t need to learn how to build an audience or need to build funnels, or run ads. You don’t need to shift your energy or do more mindset work. You just need to learn how to communicate a message that makes them go, “Oh my god - that’s me! I need this. How much is it, and when can we start?!” 

That’s what you’ll learn inside Messaging.

Still have questions? Send us a message and let us know what’s holding you back.

Credits

Copyright © 2023 Phoebe Kuhn | The Content Emporium